吃起来有肉味的素热狗?

Unilever has snapped up a vegetarian brand set up by a meat farmer in an attempt to cater for growing numbers of vegetarians and vegans.

联合利华收购了一家由肉农创立的素食品牌，试图迎合越来越多的素食者和纯素食者。

The Anglo-Dutch company, which makes Dove soap, Knorr stock cubes and Marmite, said that the purchase of the Dutch brand “fits with Unilever’s strategy to expand its portfolio into plant-based foods that are healthier and have a lower environmental impact”.

这家生产多芬香皂、可耐尔汤料和马麦酱的英荷公司表示，收购这个荷兰品牌“符合联合利华的战略，即“将投资组合扩大到更健康、对环境影响更低的植物性食品”。

The purchase price has not been disclosed.

收购价格尚未披露。

The Vegetarian Butcher was founded in 2007 by Jaap Korteweg, who became a vegetarian after witnessing swine fever and mad cow disease.

这家素食屠宰店由雅普·科特威格于2007年创立，在目睹了猪流感和疯牛病之后，科特威格成为了一名素食主义者。

Some of the key products include “nochicken” nuggets and vegan hotdogs.

主打产品包括“无鸡肉”鸡块和素热狗。

Fans claim that the products have the same taste and structure of meat.

粉丝们反映这些产品跟那些有肉的吃起来味道和口感是一样的。

Its products are sold in 17 countries.

它们的产品远销17个国家。

In the UK they are available at Waitrose and in health food stores.

在英国，可以在维特罗斯和健康食品店买到。

Unilever is one of the world’s largest consumer groups and in recent years it has been trying to drive growth both organically and through acquisition.

联合利华是全球最大的消费集团之一，近年来，它一直试图通过有机的方式和收购来推动增长。

Nitin Paranjpe, of Unilever, said that the group already had about 700 vegan and vegetarian products.

联合利华的尼廷·帕兰杰佩表示，该集团已经有大约700种素食和素食产品。

对于联合利华的这次收购行为，朋友们有什么看法呢？欢迎给amber留言哦！

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