尼克罗底宇宙Nickelodeon Universe

Nickelodeon Universe

Extending a brand for the fun of it

CLIENT Mall of America (Triple Five)

When Mall of America’s existing generic park saw dwindling attendance, the wheels were put in motion to create the first large-scale, stand-alone, knock-your-socks-off extension of the Nickelodeon brand. Not only did FORREC succeed in creating a spectacular expression of the brand that broadened appeal to the teen market, we managed to keep the existing park in operation while we did it.

Integral to the master plan for Nickelodeon Universe was a series of phased improvements, which resulted in several new attractions over the years, including the SlimeStage and TMT Shell Shock. FORREC’s relationship with Nickelodeon goes back 1994 and our ability to translate this formidable brand into immersive attractions has led to many successful Nickelodeon projects around the world, including designs for theme park zones in Blackpool, UK and Madrid, Spain.

尼克罗底宇宙

延伸一个品牌的乐趣

美国客户商城（三重五）

当美国购物中心现有的通用公园的人数逐渐减少时，轮子开始运转，以创建第一个大规模的、独立的、脱袜子的镍电极品牌的扩展。FORREC不仅成功地创造了一个壮观的品牌表达，扩大了吸引力青少年市场，我们设法保持现有的公园运作，而我们这样做。

对镍离子宇宙总体规划的整合是一系列的分阶段改进，这导致了多年来几个新的景点，包括SlimeStage和TMT壳牌冲击。FORREC与镍电极公司的关系可以追溯到1994年，我们把这个令人生畏的品牌转化成吸引人的景点的能力已经在世界各地促成了许多成功的镍电极项目，包括英国布莱克浦和西班牙马德里的主题公园区设计。